Wix vs Squarespace: Which Website Builder is Better for Artists and Designers?

October 04, 2022

Wix vs Squarespace: Which Website Builder is Better for Artists and Designers?

Are you a creative person looking to build a website to showcase your work? You're in luck! Website builders have made it so much easier for artists and designers to create a beautiful and professional-looking website without any coding knowledge. Two of the most popular options on the market are Wix and Squarespace. Both are cloud-based website builders that provide drag-and-drop interfaces and templates to build a website from scratch. But which one is better for artists and designers? Let's compare them!

Templates and Designs

When it comes to templates and designs, both Wix and Squarespace offer a wide variety of options tailored for artists and designers. Wix has over 800 templates to choose from, and all of them can be customized extensively. You can change everything from colors to backgrounds, fonts to animations. Squarespace has few templates, but all of them are designed with a minimalist aesthetic in mind, which can work perfectly for artists wanting to showcase their artwork.

If we were to compare that, Wix wins here with a lot more template options, but Squarespace gives the best minimalistic experience.

Winner: Wix

Ease of Use

Wix and Squarespace are both user-friendly, and neither platform requires any coding knowledge. Both offer a drag-and-drop interface, allowing you to easily add elements to your website. However, some users have reported that Squarespace's interface can be a bit more intuitive and straightforward compared to Wix's.

The biggest difference is that Squarespace does offer more built-in features, while with Wix, you might need to install plugins to add the additional features you want.

Winner: Squarespace

Features

Both Wix and Squarespace offer excellent design features that cater to artists and designers. Wix boasts a wide variety of add-ons, including Wix Art Store, which allows artists to sell their creations directly from their website. They also offer a logo maker, social media integrations, an email marketing tool, and a powerful blog feature for artists to share their creative process.

Squarespace is just as strong, with features like the ability to add an e-commerce store, custom galleries, customer management, and marketing tools.

If we compare both platforms' features, Squarespace has more out of the box features.

Winner: Squarespace

Pricing

Wix pricing starts at $14 per month if you choose to use their advertisements on your website. Otherwise, it is $23 a month. Squarespace pricing starts at $12 per month, and their highest paid plan is $40 per month.

Both Wix and Squarespace have similar pricing structures. Wix is more affordable than Squarespace, but Squarespace has a more premium feel to it.

Winner: Wix

SEO

Search engine optimization (SEO) is the process of improving your website's visibility and ranking in search engine results pages. Both Wix and Squarespace allow users to optimize their websites for SEO, including optimizing page titles and descriptions, adding alt tags to images, and creating a sitemap.

However, tests and research have shown that Squarespace sites load faster and have cleaner code, which are factors that positively affect SEO results.

Winner: Squarespace

Conclusion

So which website builder is better for artists and designers, Wix or Squarespace? It ultimately comes down to your preferences and priorities.

If you prioritize more customization and pricing, go for Wix. It has more template options and is more affordable. However, if you want a more intuitive and straightforward interface, Squarespace is the better option.

Overall, we have to give the win to Squarespace as it offers more features out of the box, a cleaner interface and design templates more suited for artists.

References

  1. Wix. “Pricing.” Accessed June 15, 2022.
  2. Squarespace. “Pricing.” Accessed June 15, 2022.
  3. G2. “Wix vs Squarespace.” Accessed June 15, 2022.
  4. Loganix. “A Technical SEO Comparison of Wix & Squarespace.” Accessed June 15, 2022.

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